Yin Ge — MaoMao IP Creator

Original Cartoon IP

Yin Ge

Creator of MaoMao Cat — One of China's Earliest Original Cartoon IPs, Since 2003

Yin Ge is a senior craft artist and award-winning cartoonist who has been crafting joy through ink for over two decades. As the creator of MaoMao Cat — born in 2003 and one of China's first original cartoon IPs — he has built a universe centered on a witty orange cat and her sweet-natured dog companion.

His work spans 1,000+ single-panel comics, 20+ published books with 500K+ copies sold, and an expanding universe of creative products, educational comics, and cultural collaborations. From The Analects told by Cats to cartoon New Year prints infused with intangible heritage craft, every piece carries the same philosophy: wisdom delivered with a mischievous smile.

Cartoon IP 20+ Books Published Golden Dragon Award Heritage Craft

Every Great IP Starts
With a Real Cat.

Meet the real-life muse behind MaoMao Cat — Yin Ge's own feline companion whose personality inspired a thousand comics.

The Real MaoMao Cat — Muse & Inspiration

The Muse Herself

The real cat behind the icon — wise, mischievous, and utterly irresistible

MaoMao in Daily Life

Daily Inspiration

Every comic begins with a real moment, a real expression, a real cat

From Page to Shelf.
Over 500,000 Copies Sold.

Two decades of cartooning have produced a diverse library spanning humor collections, educational series, and poetry-picture books. Each title carries MaoMao's signature blend of wit, warmth, and unexpected wisdom.

The "If Cats Explained" educational series reimagines classic Chinese texts — from Confucius's Analects to physics and mathematics — making learning delightful for young readers across China.

If Cats Explained: The Analects
If Cats Explained Series II
If Cats Explained Series III
Maoli Qiushi Poetry Picture Book

Selected published titles — If Cats Explained: The Analects, Maoli Qiushi, and more

Woman Like Cat.
Feline Wisdom for Modern Life.

One of MaoMao's most beloved series — where every woman sees a bit of herself, and every cat sees a bit of... well, a cat.

Woman Like Cat I

Woman Like Cat I

Where feline wisdom meets modern femininity

Woman Like Cat II

Woman Like Cat II

More mischievous observations on life and love

Woman Like Cat III

Woman Like Cat III

The series continues — sharper, warmer, funnier

When Tradition Meets Whimsy.

Beyond everyday comics, MaoMao ventures into bold cultural territory. Confucius MaoMao reimagines the ancient sage as a curious cat, making philosophy accessible and fun for children.

The Cartoon New Year Print collection fuses MaoMao with traditional Chinese nianhua heritage — hand-painted on Xuan paper with gold leaf detailing, woodblock-printed by intangible heritage craftsmen. A true meeting of pop culture and centuries-old craft.

Confucius MaoMao — Educational Comics

Heritage Crafts & Creative Products

Cartoon New Year Print I
Cartoon New Year Print II
Cartoon New Year Print III
MaoMao Creative Products
Creative Product II
Creative Product III
Creative Product IV
Creative Product V

Cartoon New Year Prints (宣纸手绘+沥粉贴金) + MaoMao creative merchandise — from flagship stores to IP expos nationwide

Beyond the Page.
MaoMao Lives Everywhere.

From the first flagship store in Shijiazhuang to pop-ups at IP expos across Beijing, Shanghai, Shenzhen, Tianjin & Foshan.

MaoMao Flagship Store

Flagship Store

First self-operated store opened in Shijiazhuang, 2025

MaoMao Store Interior

Inside the World

A cozy corner filled with 22 years of creativity

IP Expo Presence

IP Expos & Markets

Beloved by fans at IP festivals nationwide

"A cat's wisdom is simple: be curious, be warm, and never stop being slightly mischievous."

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